On October 23, the second ASEAN Spot was held at Prof. Dr. Djajusman Campus B LSPR Jakarta.

Mr. Agung Laksamana shared about public relations to ASEAN Spot attendees

Mr. Hermawan Kartajaya, Founder & Executive Chairman of MarkPlus.inc, shared about the market and technology and the importance of education. He also presented his four books titled “Enjoyment” (Marketing 1.0), “Experience” (Marketing 2.0), “Engagement” (Marketing 3.0), and “Empowerment” (Marketing 4.0).

Ms. Nina Hidayat from Museum MACAN shared about contemporary museum

Mr. Agung Laksamana, Chairman of Perhumas Indonesia, emphasized on public relations nowadays.

Mr. Hermawan Kertajaya talking about Marketing 4.0

The last session of the ASEAN Spot event was closed by Ms. Nina Hidayat, Head of Communication Modern and Contemporary Art Museum in Nusantara (MACAN). Ms. Nina said that the MACAN Museum was expected to be able to give a welcome impression to visitors through direct interaction, and how important clear information was. Ms. Nina concluded that Education was a big mission of MACAN. (Irfan / Nadira)