Jakarta – June 24, 2020, PR Indonesia held a webinar with the theme “Adaptation to Public Relations Work in the New Normal Era”. The PR Indonesia webinar was attended by several speakers who were experts in the field of communication, especially Public Relations, namely: Ms. Prita Kemal Gani, Founder & CEO of LSPR Communication and Business Institute, Ani Natalia, the head of the Taxation Public Relations sub-directorate, Wijaya Laksana – Head of Corporate Communications of Pupuk Indonesia Holding Company, Denny Abidin – VP of Corporate Communications Telkomsel, Sari Soegondo – Deputy Chairperson of the Indonesian Association of Public Relations (APPRI), ID COMM Co-Founder & CEO.
This webinar was attended by 120 participants. The background of this webinar is to share information on how to deal with the new normal period, because there are no shortcuts to end COVID-19. On this occasion Mrs. Prita conveyed what LSPR did in dealing with the New Normal period because strict regulation of activity restrictions could not be taken too long, therefore LSPR implemented a health protocol in conducting online session lectures. Such as providing a sterilizer room, cleaning all classrooms for conducting online sessions, giving masks to all lecturers, staff and students, applying temperature checks, doing physical distancing and providing hand sanitizers in each campus lobby. As a PR, Mrs.Prita said that there should be a number of skills to deal with times like this: global network, Ethics & Professionalism, Management Skills, Digital Skills because almost all activities at this time are done online. Mrs. Prita approaches employees and their families through digital platforms by conducting webinars held by the Training and Development Division.