Department of Communication Sciences Faculty of Social and Political Sciences, Diponegoro University (UNDIP) held a Public Lecture Prodi for S1 and ​​D3 Communication Studies and Public Relations in Auditorium C FISIP UNDIP, Tembalang, Semarang. Ibu Prita Kemal Gani (Founder & Director of LSPR and President of ASEAN Public Relations Network) being one of the speakers on the theme of Profession and Professionalism PR in his contribution in the Age of the ASEAN Economic Community with Mr Arif Zulkifli (Chief Editor of Tempo magazine) with the theme of Profession and Professionalism journalism in the Era of its contribution in the ASEAN Economic Community.

Mrs. Prita Kemal Gani explaining that PR needs to be a "likeable person"

Mrs. Prita Kemal Gani explaining that PR needs to be a “likeable person”

The Q&A Session with the participants

The Q&A Session with the participants

Public Lecture is highly interactive, attended by 300 students UNDIP very active in listening to the material speaker and asking questions.

Mrs. Prita Kemal Gani with Perhumas Muda Semarang

Mrs. Prita Kemal Gani with Perhumas Muda Semarang

In this public lecture, Ibu Prita shared her experiences on how to be a public relations practitioner who contributes to the ASEAN Economic Community. In her presentation, a PR needs to be “likeable person”, a figure which is unpopular with many people, has a friendly personality, has extensive knowledge, and has connectivity. To be able to contribute in the MEA, a PR practitioner needs to follow national and international organizations, in order to open and establish connectivity. Public Relations in the face of MEA play a very strategic, initiative, and the need to have connectivity as well as the need to be ready to collaborate with other countries. Public Relations play a vital role in the practical communication relating to culture, ethnicity, and value.