Jakarta – The rise of entrepreneurs competing to build small and medium enterprises businesses, but many of them still do not understand how to effectively increase their sales by utilizing digital communication.  In the middle of this Silver Lining announced an event program called Seminar CANGKUL x Jakarta Entrepreneur “Masyarakat Intelektual dengan Melek Digital” dan Festival CANGKUL x Jakarta Entrepreneur “Pesta UMKM dengan Sentuhan Budaya Betawi” which will be held on June 22-23, 2023. Hopefully, this program will provide awareness to the community of the importance of the role of social media as a means of buying and selling activities, increase the interest of the Kampung Tengah community engaged in micro, small and medium enterprises to use social media, and the community implements the results of the seminar by using social media as a forum for sales activities.

CANGKUL x Jakarta Entrepreneur Festival will be held on June 22-23, 2023 and CANGKUL Seminar on July 7, 2023 at Kampung Tengah Village, Kramat Jati, East Jakarta by Febe Nathaline, Chairperson of the Committee. In addition, Mrs. Budy Hartati, Lurah Kampung Tengah, Benyamin Tambun as Kasatpel PPKUKM, Celine Wisuna as Owner of Gift Inside and resource person in the CANGKUL x Jakarta Entrepreneur Seminar, and Zhafran Tsany Yudizon as Chief Supervisor of the event and resource person in the CANGKUL x Jakarta Entrepreneur Seminar.

In her remarks, Lurah Kampung Tengah Budy Hartati hoped that within this program would bring great benefits to the community. provide great benefits for the people of Kampung Tengah, especially small and medium enterprises people. Meanwhile, Gift Inside Owner Celine Wisuna invited the community to be digitally literate by spreading the hope of advancing Indonesian UMKM through this program by spreading the hope of advancing Indonesian small and medium enterprises.

The event initiated by LSPR students together with Jakarta Entrepreneur, is expected to be a forum for the community to be able to develop their business through the use of social media. Event chairperson Febe Nathaline explained ” We hope this program can provide great benefits for all of you in developing your business and we dedicate this activity to coincide with Jakarta’s birthday as a form of our support for small and medium enterprises”.

This program has been a great experience in Kampung Tengah. “Through this program, I hope that the community, especially micro, small and medium enterprises players, can put the knowledge that has been given to good use in the future”. Said Mrs. Budy Hartati, Head of Kampung Tengah Village.