Expert in:
Public Relations consulting, Public Speaking, MC & Presenter, Crisis Communication

Education:

Master of Arts in Communication Studies from University of Leeds, United Kingdom 

2011 – 2012

Bachelor of Communication Studies, LSPR Jakarta, Indonesia

2006 – 2010

Research Focus:

Media, government public relations, social media, digital public relations

Publications: 

  • Millennial Fathers’ Perceptions of Fatherhood: Insights from Bapak2ID on Instagram as Reference Group (2025)
  • The Optimization of Social Media as a Platform for Complaint Handling in IndiHome Customer Service (2024)
  • IRES marketing public relations strategy to raise children’s environmental awareness through KOMIK SOTA (2023)
  • PELATIHAN MEDIA SOSIAL DAN LITERASI DIGITAL KEPADA REMAJA KAMPUNG NELAYAN KALIADEM (REMKA) (2022)
  • Create Successful Content Media as Crisis Mitigation in Tourism Industry During Covid-19 Pandemic (2020)
  • Siskopatuh as a government public relations strategy (2020)
  • Kebijakan Redasional Majalah Gadis dalam Membuat Konten Digital (2016)

Professional Experience

  • Junior Analyst at Kampus Merdeka by Kemendikbudristek (2022 – 2024)
  • National Judge for Ajang Pemilihan Mahasiswa Berprestasi (2020 – 2024)
  • Human Resource and General Affairs at Luxuvere Media Group (2017-2018)
  • Editor at Eatvacation Media (2016 – 2017)
  • Student Representative at Leeds University Union (2011)
  • Off to Work – London Olympics (2012)
  • DHL Express Indonesia (2009 – 2010)
  • Global TV (2008 – 2009)
  • Judge for Public Speaking Contest & MC Contest

Email: [email protected]

Social: @pastelarasaty