Jakarta – The Ministry of Communication Faculty, LSPR Communication and Business Institute held their second webinar series on Monday, 29 June 2020 which is the first Webinar from Marketing Communication Major. The topic that was discussed in this webinar was about the effective ways to use Digital Marketing in COVID-19 featured Mrs. Misty Diansharira, M. A, Co-founder of Communication for Change and Sigi Indonesia and also one of LSPR Lecturers. This session was moderated by Agnes Angela, PR Officer of LSPR Public Speaking Club.
All Webinar Participants
This webinar aimed to provide a platform during the “Stay at Home” period, to discuss and share about the Digital Marketing world during pandemic. The session began with questions about what is Digital Marketing and the impact of the Covid-19 in this field. In the middle of the session, Ms. Misty Diansharira, M.A. also shared about what was happening in the offline events and what are the struggles they are facing in this era. The session came to an end by discussing what kind of brands should do in the pandemic era. Even though brands are only using digital marketing, they shouldn’t stop or delay the communication with customers. They have to keep encouraging and engaging the customer because it is what the brand needs now more than ever. These are the conclusions for this webinar that was participated with more than 50 participants.
